Memperkuat Legalitas Usaha Kecil: Pendampingan Pembuatan Nomor Induk Berusaha Melalui Sistem Online Single Submission
DOI:
https://doi.org/10.65798/bpjcs.v1i2.19Keywords:
NIB Assistance; Digital Literacy Gap, Online Single Submission (OSS), Business Legality, ABCD (Asset-Based Community Development), Small Business FormalizationAbstract
This community engagement activity aims to Strengthen Small Business Legality by providing assistance in obtaining the Business Identification Number (NIB) through the Online Single Submission (OSS) system. The core problem addressed is the significant implementation gap between the national digital licensing policy and the ground reality: low digital literacy and a minimal perception of business legality among Small Business actors in rural areas like Dusun Marongan, Sukomakmur Village. Operating without official licenses, these businesses are constrained from accessing government empowerment programs and formal capital. The method employed was Asset-Based Community Development (ABCD), strategically chosen to overcome the human factor challenges by focusing on activating the partners' intrinsic assets, particularly their strong aspiration for growth (dream). The core intervention was implemented intensively through hands-on, one-on-one technical assistance during the Destiny stage, serving as an effective novelty. The results successfully achieved were twofold: (1) the successful issuance of NIBs for the assisted Small Business partners, granting them formal legal legitimacy; and (2) increased digital confidence and technical skills among partners to utilize the OSS system independently. The conclusion is that the community-based assistance model (ABCD) offers a practical and crucial solution to overcome the digital implementation gap, directly fostering legal and sustainable small businesses.
References
Adli Handoko, J., & Dermawan, R. (2024). Pendampingan Pembuatan Nomor Induk Berusaha (NIB) Toko R&M guna Meningkatkan Daya Saing Usaha. As-Syirkah: Islamic Economic & Financial Journal, 4(1), 78–83. https://doi.org/10.56672/syirkah.v4i1.402
Adventy, M. I. Y., Nengyanti, & Imania, K. (2024). Model Strategi Evaluasi Program Online Single Submission (OSS) Di Indonesia. Sawala : Jurnal Administrasi Negara, 12(2), 411–424. https://doi.org/10.30656/sawala.v12.i2.kpfn6722
Affifudin, M., Purwanto, Maryono, Ansori, M., & Hasyim, A. F. (2023). Digitalization of Marketing as an Effort to Increase Sales of Agricultural Products. CONSEN: Indonesian Journal of Community Services and Engagement, 3(2), 40–50. https://doi.org/10.57152/consen.v3i2.890
Cahyani, L. N., Purwanto, P., Fitriyani, Y., & & Alfianto, A. N. (2024). Pendampingan pembuatan sertifikat halal pada pelaku UMKM di desa Adipuro kecamatan Kaliangkrik kabupaten Magelang. SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan, 8(1), 732–742.
Campo, C., & De Guzman, R. (2024). An Asset-based Community Development (ABCD) Approach to Integrating Natural Capital as Touristic Assets. Journal of Management, and Development Research, 1(1), 1–12. https://doi.org/10.69739/jmdr.v1i1.71
Fadilla, N. D., Purwanto, Fitriyan, Y., & Labib, A. (2024). Pendampingan pembuatan Nomor Induk Berusaha (NIB) untuk pengembangan Usaha Mikro, Kecil Dan Menengah (UMKM). PROFICIO: Jurnal Pengabdian Kepada Masyarakat, 5(1), 475–481. Retrieved from https://ejournal.utp.ac.id/index.php/JPF/article/view/3044
Farida, N., Sudarmiatin, S., & Rahayu, W. P. (2024). Empowerment of MSMES in Increasing Competitiveness Based on Legality of Halal Businesses and Products. Asian Journal of Management Analytics, 3(4), 1251–1260. https://doi.org/10.55927/ajma.v3i4.11979
Firmansyah, I., Purwanto, Alfianto, A. N., Rifai, F. Y. A., Hasyim-HS, A. F., & Puspitasari, D. (2024). Pendampingan Pemanfaatan Digital Marketing dalam Upaya Peningkatan Penjualan Pada Usaha Mikro Kecil dan Menengah. PROFICIO: Jurnal Abdimas FKIP UTP, 5(1), 482–487.
Handika, P. D., Nano, E. D., & Purwanto, P. (2023). Pemberdayaan Ekonomi Masyarakat Melalui Program Perkebunan Buah Alpukat Juragan Kebun Di Kabupaten Magelang dan Kabupaten Gunungkidul. Jurnal Pemberdayaan Masyarakat, 10(2), 89–95. https://doi.org/10.37064/jpm.v10i2.11757
Harrison, R., Blickem, C., Lamb, J., Kirk, S., & Vassilev, I. (2019). Asset-Based Community Development: Narratives, Practice, and Conditions of Possibility A Qualitative Study With Community Practitioners. SAGE Open, 9(1). https://doi.org/10.1177/2158244018823081
Herliana, A. M. (2022). Pendampingan Pembuatan Nomor Induk Berusaha (NIB) untuk Pengembangan UMKM di Kelurahan Tlumpu Melalui Online Single Submission (OSS). Abdima Jurnal Pengadian Mahasiswa, 2(2), 4756–4764. https://doi.org/10.33379/icom.v2i2.1397
Hidayat, T., Wulandari, A., Mulyanto, H., Bastanta, A. R., & Muhsoni, R. (2024). Meningkatkan Daya Saing UMKM melalui Analisis SWOT dan NIB. Jurnal Komunitas : Jurnal Pengabdian Kepada Masyarakat, 7(1), 8–13. https://doi.org/10.31334/jks.v7i1.3798
Hidayatullah, R. A., & Samsudin, A. (2023). Pembuatan Nomor Induk Berusaha (NIB) Sebagai Upaya Penguatan Usaha Bagi UMKM Di Desa Sumur Mati. Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia, 2(3), 167–174. https://doi.org/10.58192/karunia.v2i3.1167
Khayati, M., Purwanto, & Mustofa, A. (2021). Pendampingan Program Perilaku Hidup Sehat pada Masa Kenormalan Baru: Studi Kasus di Desa Bangsri. LOGISTA: Jurnal Ilmiah Pengabdian Kepada Masyarakat, 5(1), 173–179.
Maula, A. U., & Sholeh, D. (2021). Pendampingan Pembelajaran Kitab Uyunul Masail Di Dusun Krutuk Selama Masa Pandemi. Khidmatan, 1(1), 62–79. Retrieved from http://penelitian.staia-sw.ac.id/index.php/KLWJPM/article/view/9
Nurlaila, N., Nurhasanah, N., & Zuriatin, Z. (2024). Optimalisasi Pelayanan Perizinan dengan Sistem Online Single Submission (OSS) dalam Mempercepat Pembangunan di Kota Bima. Gemawisata: Jurnal Ilmiah Pariwisata, 20(3), 66–79. https://doi.org/10.56910/gemawisata.v20i3.390
Pamuji, A., & Rindanah, R. (2022). Peningkatan Kemampuan Konseling Virtual Dengan Metode Asset-Based Community Development (ABCD) Di Pondok Pesantren Annida. Ikra-Ith Abdimas, 6(1), 32–37. https://doi.org/10.37817/ikra-ithabdimas.v6i1.2366
Prayoga, A., & Saifudin, A. (2021). Penguatan Metode Pengajaran Bagi Kelembagaan Taman Pendidikan Alquran (TPQ) Al-Chusna Desa Butuh Kecamatan Tegalrejo Kabupaten Magelang. Khidmatan, 1(1), 80–90. https://doi.org/10.61136/khid.v1i1.10
Purwanto, Safitri, D. Y., & Pudail, M. (2023). Edukasi Pencatatan Laporan Keuangan Sederhana Bagi Pelaku Usaha Mikro, Kecil dan Menengah (UMKM). As-Sidanah: Jurnal Pengabdian Masyarakat, 5(1), 1–14. https://doi.org/10.35316/assidanah.v5i1.1-14
Puspitasari, R., & Purwaningsih, S. B. (2024). Prinsip NIB dan 5C Menyederhanakan Persyaratan Pinjaman UKM. Indonesian Journal of Law and Justice, 2(1), 14–24. https://doi.org/10.47134/ijlj.v2i1.2999
Putra, C. A., Aprilia, N. N., Sari, A. E. N., Wijdan, R. M., & Putri, A. R. (2022). Pendampingan Pembuatan Nomor Induk Berusaha (NIB) untuk Pengembangan UMKM di Kelurahan Tlumpu Melalui Online Single Submission (OSS). I-Com: Indonesian Community Journal, 2(2), 149–157. https://doi.org/10.33379/icom.v2i2.1397
Rifai, F. Y. A., Siswanto, S., Purwanto, P., & Putri, S. O. D. (2025). Capacity Building dalam Pencatatan Laporan Keuangan Sederhana Bagi Pelaku Usaha Mikro. KOMUNITA: Jurnal Pengabdian Dan Pemberdayaan Masyarakat, 4(2), 125–134. https://doi.org/10.60004/komunita.v4i2.162
Rinawati, A., Arifah, U., & Faizul, A. (2022). Implementasi Model Asset Based Community Development (ABCD) dalam Pendampingan Pemenuhan Kompetensi Leadership Pengurus MWC NU Adimulyo. Ar-Rihlah: Jurnal Inovasi Pengembangan Pendidikan Islam, 7(1), 1–11. https://doi.org/10.33507/ar-rihlah.v7i1.376
Riyanti, C., & Raharjo, S. T. (2021). Asset Based Community Development Dalam Program Corporate Social Responsibility (Csr). Jurnal Kolaborasi Resolusi Konflik, 3(1), 112. https://doi.org/10.24198/jkrk.v3i1.32144
Setiawan, A., Diadani, P. S., Masyita, R., Putri, S. R. A., & Nurbaiti, N. (2025). Strategi Digitalisasi di Bank Syariah untuk Meningkatkan Daya Saing. AKSIOMA : Jurnal Sains Ekonomi Dan Edukasi, 2(1), 260–270. https://doi.org/10.62335/6v1maz65
Sintya, C., Qowiyyu, A. W. N., Junaidin, Salam, S., & Hikmawan, B. D. (2025). Pembuatan Dokumen Legalitas Bisnis: Upaya Memperluas Akses Permodalan UMKM di Desa Unit Bangun Rejo. ANDIL Mulawarman Journal of Community Engagement, 2(1), 14–18. https://doi.org/10.30872/andil.v2i1.1872
Susanty, Y. E. (2022). Offline Consultation Needs On Online Licensing Services Through Online Single Submission (OSS) System. KnE Social Sciences, 7(9), 161–175. https://doi.org/10.18502/kss.v7i9.10935
Tati, Azmil, Z. M., Abdullah, M., Pratama, W., & Bilad, I. (2024). Pengembangan dan edukasi pentingnya legalitas usaha mikro, kecil dan menengah di era digital. BEMAS: Jurnal Bermasyarakat, 5(1), 53–59. https://doi.org/10.37373/bemas.v5i1.1086
Widiati, S., Subagja, F. A., Setianingrum, H. N., Suwarno, E. G., Sitompul, G. L., Tasmi, T., … Pratama, T. A. A. (2023). Pendampingan Pembuatan Nomor Induk Berusaha (NIB) Sebagai Legalitas Usaha Dan Syarat Pendaftaran Sertifikat Halal Produk Bagi UMKM Di Desa Cijaku. JAPI (Jurnal Akses Pengabdian Indonesia), 8(2), 235–240. https://doi.org/10.33366/japi.v8i2.5000
Yektyastuti, R., Alhifni, A., & Wulandari, G. (2024). Optimasi Usaha Mikro Kecil dan Menengah “Itikuri” dalam Peningkatan Kepercayaan Pasar. ALMUJTAMAE: Jurnal Pengabdian Masyarakat, 4(1), 67–73. https://doi.org/10.30997/almujtamae.v4i1.10224
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Qonita Khaulah, Purwanto (Author)

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.





